Services
Media Relations
Black Dot provides media relations and public relations (PR) support in Singapore, building organisations’ relationships with journalists so that their story is told accurately and their perspective is heard when it matters.
What it covers
What we do
- Media strategy and story development
- Media pitching
- Press release development
- Media briefings, roundtables and press conferences
- Reactive media handling and statements
- Media monitoring and coverage reporting
How we work
Our approach
01
Find the story
We identify what is genuinely newsworthy about your organisation, and for whom.
02
Prepare
We develop the materials, messages and spokespeople the story needs.
03
Engage
We take the story to the journalists and outlets best placed to cover it.
04
Follow through
We manage interviews and follow-ups, and report on the coverage.
Who it’s for
Who we work with
Organisations that want to be understood by the media, whether they are announcing news, building a profile, or need to respond when journalists come calling.
Selected work
Our work in practice
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Corporate Profiling: Positioning PhillipCapital’s experts as market commentators
A media programme that made PhillipCapital’s analysts and advisers regular sources of market commentary.
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Corporate Profiling: Marking Kuehne+Nagel’s Leadership Transition with CNBC
An interview with Kuehne+Nagel’s Group CEO on CNBC’s Managing Asia, broadcast in markets including North America, Europe and Africa.
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Campaign: NS50: National Service at 50
Public relations for MINDEF’s NS50 campaign, which secured more than 900 media reports in Singapore’s mainstream media.
FAQ
Common questions
Can you guarantee coverage?
No agency can honestly guarantee coverage, because editors decide what runs. What we can do is find the angles journalists care about, prepare you well, and put your story in front of the right people.
Can you help when a journalist contacts us unexpectedly?
Yes. We can help you assess the request, prepare a response or statement, and brief your spokesperson before any interview.
Let’s talk.
Tell us what you’re facing, and we’ll tell you how we can help.
237 Alexandra Road, The Alexcier, #04-06/07, Singapore 159929